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A sponsored article is not just a link. It's a piece of valuable content that positions you as an expert in your sector, generates trust (E-A-T) and attracts qualified traffic to your website.
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Affects very positively. Gain coverage in institutional sites prestigiosos from your sector sends unmistakable signals of Experience, Authority, and Reliability, something vital for Google's algorithm.
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We suggest balancing them. Use 70% brand anchor texts or naked URLs, and reserve 30% for business keywords relativas a real estate. This ensures a backlink profile that wins over Google.
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